{"id":117046,"date":"2026-04-13T19:49:08","date_gmt":"2026-04-13T19:49:08","guid":{"rendered":"https:\/\/trucentive.com\/stage\/?page_id=117046"},"modified":"2026-04-14T03:32:57","modified_gmt":"2026-04-14T03:32:57","slug":"blog","status":"publish","type":"page","link":"https:\/\/trucentive.com\/stage\/resources\/blog","title":{"rendered":"Blog"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"117046\" class=\"elementor elementor-117046\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77b357 e-con-full e-flex e-con e-parent\" data-id=\"77b357\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-125b6366 elementor-widget elementor-widget-breadcrumbs\" data-id=\"125b6366\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/trucentive.com\/stage\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e900e12 e-con-full e-flex e-con e-parent\" data-id=\"e900e12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-71d4557a e-flex e-con-boxed e-con e-child\" data-id=\"71d4557a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-762da7a2 e-flex e-con-boxed e-con e-child\" data-id=\"762da7a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-42de2f78 e-flex e-con-boxed e-con e-child\" data-id=\"42de2f78\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b444687 elementor-widget elementor-widget-heading\" data-id=\"4b444687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Resources \/ Blog<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fed9c68 elementor-widget elementor-widget-heading\" data-id=\"fed9c68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Incentive insights, trends, and best practices<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31a1199d elementor-widget elementor-widget-text-editor\" data-id=\"31a1199d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Practical content for HR, marketing, research, and sales teams running incentive programs \u2014 written by practitioners, not vendors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-51917c4f e-flex e-con-boxed e-con e-child\" data-id=\"51917c4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-122e503 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"122e503\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Subscribe to updates<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79a7bc0c elementor-align-left elementor-widget elementor-widget-button\" data-id=\"79a7bc0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Browse all posts<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bfc751f e-con-full e-flex e-con e-child\" data-id=\"bfc751f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e03793d elementor-widget elementor-widget-image\" data-id=\"e03793d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"470\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2026\/04\/blog-hero-1-1024x601.png\" class=\"attachment-large size-large wp-image-117203\" alt=\"The TruCentive blog provides the latest information on incentive insights trends, and best practices\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2026\/04\/blog-hero-1-1024x601.png 1024w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2026\/04\/blog-hero-1-300x176.png 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2026\/04\/blog-hero-1-768x451.png 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2026\/04\/blog-hero-1.png 1240w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c88acd e-flex e-con-boxed e-con e-parent\" data-id=\"3c88acd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-15e4394 e-con-full e-flex e-con e-child\" data-id=\"15e4394\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b66f58 elementor-widget elementor-widget-counter\" data-id=\"5b66f58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\"> <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"120\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5899132 elementor-widget elementor-widget-heading\" data-id=\"5899132\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">posts covering employee engagement, incentive strategy, research, sales, and clinical programs<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-201db97 e-con-full e-flex e-con e-child\" data-id=\"201db97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a00d45e elementor-widget elementor-widget-counter\" data-id=\"a00d45e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\"> <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"9\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80c547f elementor-widget elementor-widget-heading\" data-id=\"80c547f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">content categories \u2014 find posts for your exact program type<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b74944 e-con-full e-flex e-con e-child\" data-id=\"8b74944\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1d79bf elementor-widget elementor-widget-counter\" data-id=\"d1d79bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\"> <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"4\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e7ab5d elementor-widget elementor-widget-heading\" data-id=\"5e7ab5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">new posts published every month<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f205094 e-con-full e-flex e-con e-parent\" data-id=\"5f205094\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3fb61857 e-flex e-con-boxed e-con e-child\" data-id=\"3fb61857\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-796ab7d6 elementor-widget elementor-widget-heading\" data-id=\"796ab7d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">FEATURED POST<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8a90aa5 e-flex e-con-boxed e-con e-child\" data-id=\"8a90aa5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28a409de e-flex e-con-boxed e-con e-child\" data-id=\"28a409de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c341ab7 e-flex e-con-boxed e-con e-child\" data-id=\"2c341ab7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-79d2cc1e e-flex e-con-boxed e-con e-child\" data-id=\"79d2cc1e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-109420c3 elementor-widget elementor-widget-heading\" data-id=\"109420c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Featured Post<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34ddfdc0 elementor-widget elementor-widget-heading\" data-id=\"34ddfdc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">31.9% of digital incentives went unclaimed in 2025 \u2014 here's why that number is your problem, not your platform's<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66ac3fc0 elementor-widget elementor-widget-text-editor\" data-id=\"66ac3fc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A deep look at the data behind incentive program breakage: who it affects, why platforms profit from it, and what the actual cost looks like when you run the math on your own program budget.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-663d5db7 elementor-widget elementor-widget-heading\" data-id=\"663d5db7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">April 10, 2025 \u00b7 10 min read<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-240a20b7 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"240a20b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read post \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-770749c e-flex e-con-boxed e-con e-parent\" data-id=\"770749c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6049cc1f elementor-grid-4 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"6049cc1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;4&quot;,&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113153 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/2026-gratitude-casual-incentives-and-balance\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"768\" height=\"418\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/12\/2026-happy-about-success-e1767743427631-768x418.jpg\" class=\"attachment-medium_large size-medium_large wp-image-113161\" alt=\"Two woman at work happy about 2026\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/12\/2026-happy-about-success-e1767743427631-768x418.jpg 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/12\/2026-happy-about-success-e1767743427631-300x163.jpg 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/12\/2026-happy-about-success-e1767743427631.jpg 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/2026-gratitude-casual-incentives-and-balance\" >\n\t\t\t\t2026 \u2013 Gratitude, Casual Incentives and Balance\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Employers who want to win the battle for top talent in 2026 are learning that pay alone isn\u2019t the only mechanism to retaining employees. <\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/2026-gratitude-casual-incentives-and-balance\" aria-label=\"Read more about 2026 \u2013 Gratitude, Casual Incentives and Balance\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-111543 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/smart-incentives-build-brand-loyalty\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"768\" height=\"485\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/09\/executives-shaking-hands-business-meeting-768x485.jpg\" class=\"attachment-medium_large size-medium_large wp-image-111588\" alt=\"executives-shaking-hands-loyalty\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/09\/executives-shaking-hands-business-meeting-768x485.jpg 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/09\/executives-shaking-hands-business-meeting-300x189.jpg 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/09\/executives-shaking-hands-business-meeting.jpg 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/smart-incentives-build-brand-loyalty\" >\n\t\t\t\tSmart Incentives Build Brand Loyalty\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Smart Incentives are a core strategy for turning everyday interactions into lasting loyalty. Loyal customers spend more, stay longer, and advocate for the brand publicly.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/smart-incentives-build-brand-loyalty\" aria-label=\"Read more about Smart Incentives Build Brand Loyalty\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-110743 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/seven-incentive-missteps-to-avoid\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"413\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/08\/woman-looking-frustrated-with-problem-768x413.jpg\" class=\"attachment-medium_large size-medium_large wp-image-110748\" alt=\"woman looking stressed pulling at collar\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/08\/woman-looking-frustrated-with-problem-768x413.jpg 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/08\/woman-looking-frustrated-with-problem-300x161.jpg 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/08\/woman-looking-frustrated-with-problem.jpg 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/seven-incentive-missteps-to-avoid\" >\n\t\t\t\tSeven Incentive Missteps to Avoid\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Incentive and rewards programs are all about sparking motivation, celebrating wins, and recognizing the milestones and behaviors that matter most. But even the best-designed programs can hit a few bumps along the way. <\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/seven-incentive-missteps-to-avoid\" aria-label=\"Read more about Seven Incentive Missteps to Avoid\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-109508 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/incentivized-honesty\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"476\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/woman-holding-hands-over-heart.jpg\" class=\"attachment-medium_large size-medium_large wp-image-109571\" alt=\"woman holding hands over heart\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/woman-holding-hands-over-heart.jpg 661w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/woman-holding-hands-over-heart-300x216.jpg 300w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/incentivized-honesty\" >\n\t\t\t\tIncentivized Honesty\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>In a world saturated with surveys and feedback requests, one national brand learned a hard truth: customers don\u2019t always tell the whole story\u2014unless they\u2019re given a reason to.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/incentivized-honesty\" aria-label=\"Read more about Incentivized Honesty\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-108891 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/get-to-know-your-customers\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"513\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/discussing-business-issue-768x513.jpg\" class=\"attachment-medium_large size-medium_large wp-image-108906\" alt=\"getting to know your customer\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/discussing-business-issue-768x513.jpg 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/discussing-business-issue-300x200.jpg 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/06\/discussing-business-issue.jpg 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/get-to-know-your-customers\" >\n\t\t\t\tGet to Know Your Customers\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Incentives and rewards to customers and employees are more than just perks, they\u2019re a way of expressing gratitude and building relationships.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/get-to-know-your-customers\" aria-label=\"Read more about Get to Know Your Customers\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-108577 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/points-based-rewards\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"283\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838-768x283.webp\" class=\"attachment-medium_large size-medium_large wp-image-108579\" alt=\"A group of unhappy employees because points programs don&#039;t motivate\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838-768x283.webp 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838-300x111.webp 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838-1024x377.webp 1024w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838-1536x566.webp 1536w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/diverse-grumpy-people-sitting-by-white-wall-e1747831622838.webp 1853w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/points-based-rewards\" >\n\t\t\t\tImmediate vs. Points-Based Rewards\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Points based programs delay reinforcement of positive behavior, weakening the association between action and reward. Each day of delay between the behavior and the reward reduces the reward\u2019s perceived value by about 5%; after a two-week delay, the impact of a reward is roughly halved.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/points-based-rewards\" aria-label=\"Read more about Immediate vs. Points-Based Rewards\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-108276 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/making-remote-work-really-work\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/engaged-working-man-with-laptop-768x576.webp\" class=\"attachment-medium_large size-medium_large wp-image-108277\" alt=\"happy employee with laptop workplace engagement\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/engaged-working-man-with-laptop-768x576.webp 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/engaged-working-man-with-laptop-300x225.webp 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/engaged-working-man-with-laptop.webp 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/making-remote-work-really-work\" >\n\t\t\t\tMaking Remote Work Really Work\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Remote work is no longer just a pandemic necessity, it is firmly established in the workplace. And remote workers are more engaged than their office-bound counterparts.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/making-remote-work-really-work\" aria-label=\"Read more about Making Remote Work Really Work\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-107857 post type-post status-publish format-standard has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/trucentive.com\/stage\/unused-unclaimed-unfair\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"493\" src=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/bearded-brothers-posing-against-white-wall-e1746707426938-768x493.webp\" class=\"attachment-medium_large size-medium_large wp-image-108134\" alt=\"Two unhappy employees looking at their phones. Neither is happy with their latest company incentive.\" srcset=\"https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/bearded-brothers-posing-against-white-wall-e1746707426938-768x493.webp 768w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/bearded-brothers-posing-against-white-wall-e1746707426938-300x193.webp 300w, https:\/\/trucentive.com\/stage\/wp-content\/uploads\/2025\/05\/bearded-brothers-posing-against-white-wall-e1746707426938.webp 1000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/trucentive.com\/stage\/unused-unclaimed-unfair\" >\n\t\t\t\tUnused. Unclaimed. Unfair.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Incentive rewards companies are costing you serious money while promising you \u201cfree\u201d delivery. The right Incentive Automation organization eliminates the adversarial relationship where success isn\u2019t dependent on poor delivery claim rates.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/trucentive.com\/stage\/unused-unclaimed-unfair\" aria-label=\"Read more about Unused. Unclaimed. Unfair.\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"3\" data-next-page=\"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/pages\/117046\/page\/2\"><\/div>\n\t\t\t\t<div class=\"e-load-more-message\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-191d45de e-con-full e-flex e-con e-parent\" data-id=\"191d45de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5d571e8 e-flex e-con-boxed e-con e-child\" data-id=\"5d571e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5abdc35c elementor-widget elementor-widget-heading\" data-id=\"5abdc35c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">LATEST POSTS<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57089a49 e-flex e-con-boxed e-con e-child\" data-id=\"57089a49\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3d0ac266 e-flex e-con-boxed e-con e-child\" data-id=\"3d0ac266\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4b2909e6 e-flex e-con-boxed e-con e-child\" data-id=\"4b2909e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b86391b e-flex e-con-boxed e-con e-child\" data-id=\"b86391b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6e57528a e-flex e-con-boxed e-con e-child\" data-id=\"6e57528a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62492fc4 elementor-widget elementor-widget-heading\" data-id=\"62492fc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Employee Engagement<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8846195 elementor-widget elementor-widget-heading\" data-id=\"8846195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">April 8, 2025 \u00b7 6 min read<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36c172ab elementor-widget elementor-widget-heading\" data-id=\"36c172ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Why Recognition Timing Matters More Than Reward Value<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76bf456b elementor-widget elementor-widget-text-editor\" data-id=\"76bf456b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>New research shows that the gap between the achievement and the reward has a larger impact on perceived value than the dollar amount of the reward itself.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f8b050c elementor-align-left elementor-widget elementor-widget-button\" data-id=\"4f8b050c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read post \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-312b454f e-flex e-con-boxed e-con e-child\" data-id=\"312b454f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-74abc28a e-flex e-con-boxed e-con e-child\" data-id=\"74abc28a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba44304 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"ba44304\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t<i class=\"fas fa-newspaper fa-solid\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a7c3bf2 e-flex e-con-boxed e-con e-child\" data-id=\"4a7c3bf2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5af11f30 e-flex e-con-boxed e-con e-child\" data-id=\"5af11f30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-494fd74d e-flex e-con-boxed e-con e-child\" data-id=\"494fd74d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f7d0d1c elementor-widget elementor-widget-heading\" data-id=\"1f7d0d1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Incentive Strategy<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f2939c2 elementor-widget elementor-widget-heading\" data-id=\"7f2939c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">April 3, 2025 \u00b7 8 min read<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d53ddc1 elementor-widget elementor-widget-heading\" data-id=\"d53ddc1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Hidden Cost of 'Free' Gift Card Delivery \u2014 Explained<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6acc37dd elementor-widget elementor-widget-text-editor\" data-id=\"6acc37dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Most organizations don&#8217;t realize they&#8217;re paying 20\u201332% for free delivery. Here&#8217;s how breakage works, why platforms profit from it, and what your real cost is.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d94eebc elementor-align-left elementor-widget elementor-widget-button\" data-id=\"1d94eebc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read post \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-290f8a0e e-flex e-con-boxed e-con e-child\" data-id=\"290f8a0e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e3b382a e-flex e-con-boxed e-con e-child\" data-id=\"2e3b382a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67aaf8a6 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"67aaf8a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t\t\t\t\t<i class=\"fas fa-newspaper fa-solid\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1dd1122c e-flex e-con-boxed e-con e-child\" data-id=\"1dd1122c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-41b7f560 e-flex e-con-boxed e-con e-child\" data-id=\"41b7f560\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-601dbea8 e-flex e-con-boxed e-con e-child\" data-id=\"601dbea8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-420db2c7 elementor-widget elementor-widget-heading\" data-id=\"420db2c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Platform<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-599b53a4 elementor-widget elementor-widget-heading\" data-id=\"599b53a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">March 28, 2025 \u00b7 5 min read<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c87261f elementor-widget elementor-widget-heading\" data-id=\"3c87261f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How to Build a MultiSelect Campaign in Under 30 Minutes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-633b9e5e elementor-widget elementor-widget-text-editor\" data-id=\"633b9e5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A walkthrough of TruCentive&#8217;s MultiSelect delivery format \u2014 from curating your incentive catalogue to sending your first campaign with automated reminders.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ae3dafa elementor-align-left elementor-widget elementor-widget-button\" data-id=\"3ae3dafa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read post \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ff3c45c e-con-full e-flex e-con e-parent\" data-id=\"7ff3c45c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-491a14e3 e-flex e-con-boxed e-con e-child\" data-id=\"491a14e3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4f11b4 elementor-widget elementor-widget-heading\" data-id=\"3b4f11b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">STAY UPDATED<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fe4c95d elementor-widget elementor-widget-heading\" data-id=\"7fe4c95d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get new posts delivered to your inbox<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-688527ff elementor-widget elementor-widget-text-editor\" data-id=\"688527ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>One email per month \u2014 a digest of our latest posts, new resources, and upcoming webinars. No sales pitches, no spam.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40e3dbcb e-flex e-con-boxed e-con e-child\" data-id=\"40e3dbcb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61ecc49e elementor-align-left elementor-widget elementor-widget-button\" data-id=\"61ecc49e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Subscribe \u2014 it's free<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d792268 elementor-widget elementor-widget-heading\" data-id=\"2d792268\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">or view the full archive \u2192<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87dabd5 e-con-full e-flex e-con e-parent\" data-id=\"87dabd5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-394b6d49 e-flex e-con-boxed e-con e-child\" data-id=\"394b6d49\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75f4790 elementor-widget elementor-widget-heading\" data-id=\"75f4790\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">See a TruCentive program built live in 30 minutes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5aa12989 elementor-widget elementor-widget-text-editor\" data-id=\"5aa12989\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We build a complete project with your logo, recipients, and incentive selections. You leave ready to send.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-653dede6 e-flex e-con-boxed e-con e-child\" data-id=\"653dede6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3378f751 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"3378f751\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Start for free<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21466671 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"21466671\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book a design session<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Resources \/ Blog Incentive insights, trends, and best practices Practical content for HR, marketing, research, and sales teams running incentive programs \u2014 written by practitioners, not vendors. Subscribe to updates Browse all posts 0 + posts covering employee engagement, incentive strategy, research, sales, and clinical programs 0 content categories \u2014 find posts for your exact [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":116985,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"media_tag":[],"class_list":["post-117046","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/pages\/117046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/comments?post=117046"}],"version-history":[{"count":0,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/pages\/117046\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/pages\/116985"}],"wp:attachment":[{"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/media?parent=117046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/categories?post=117046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/tags?post=117046"},{"taxonomy":"media_tag","embeddable":true,"href":"https:\/\/trucentive.com\/stage\/wp-json\/wp\/v2\/media_tag?post=117046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}