{"id":86908,"date":"2023-12-05T12:45:22","date_gmt":"2023-12-05T12:45:22","guid":{"rendered":"https:\/\/trucentive.com\/stage\/?page_id=86908"},"modified":"2026-06-29T11:19:02","modified_gmt":"2026-06-29T11:19:02","slug":"trucentive-celebrates-major-milestone-press-release","status":"publish","type":"page","link":"https:\/\/trucentive.com\/stage\/resources\/resource-library\/trucentive-celebrates-major-milestone-press-release","title":{"rendered":"TruCentive Celebrates Major Milestone Press Release"},"content":{"rendered":"\t\t
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NEWS<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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TruCentive Celebrates Major Milestone Saving Customers $1 Million and Continues Modernizing the Incentives Delivery Industry <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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DECEMBER 5, 2023<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u201cWe are in business to help our customers attain better results across the board. One of the ways we measure our success is by how much money we save our customers. This milestone achievement is a testament to our commitment to our customers, and it\u2019s just the beginning. We are dedicated to providing a better experience for the sender and recipient and can boast of higher claim rates,\u201d said Lori Laub, CEO and co-founder of TruCentive.\u00a0<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Disruptive, no-waste business model and digital rewards platform helps organizations eliminate unclaimed rewards, gifts, and incentive losses<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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TruCentive, the all-in-one incentives and reward delivery platform, announced it has surpassed a company milestone by helping its customers save over one million dollars in undelivered or unused gifts. TruCentive saves customers thousands of dollars for their programs. This milestone is part of the company\u2019s vision to modernize legacy rewards and incentive programs by enabling companies to easily provide digital rewards, follow up on their delivery, and send reminders for reward redemption through its platform.<\/p>

\u201cWe are in business to help our customers attain better results across the board. One of the ways we measure our success is by how much money we save our customers. This milestone achievement is a testament to our commitment to our customers, and it\u2019s just the beginning. We are dedicated to providing a better experience for the sender and recipient and can boast of higher claim rates,\u201d said Lori Laub, CEO and co-founder of TruCentive. \u201cBy charging a small fee, we provide full transparency on all deliveries and provide automated reminders to improve claim rates by 13.24% while saving organizations 28% on average.\u201d<\/p>

Eliminating Waste with a Modern Digital Rewards Platform<\/strong><\/p>

Many organizations offer digital rewards for behavior, including performance or incentives for an action. According to a 2022 report by Credit Summit, \u201c…there is as much as $21 billion of unspent money tied up in unused and lost gift cards.\u201d\u00a0\u00a0<\/p>

\u201cFor enterprise customers, this breakage, [a term \u2018used to describe revenue gained by retailers through unredeemed gift cards or other prepaid services that are never claimed,\u2019] is bad for business,\u201d said Laub. \u201cPadding the pockets of retailers comes at a cost to enterprise gift-givers. This model establishes a bad relationship. We are focused on providing backend support to assist \u2018givers\u2019 from start to finish when a recipient redeems the gift.\u201d<\/p>

The TruCentive platform helps customers like Dell, Microsoft, and T-Mobile create bespoke rewards and curated sets. In addition to offering thousands of national and international gift cards, the company partners with Square to provide access to 85,000 local and national retailers. The company also has partnerships to source physical merchandise and payment options for their clients. With TruCentive, everything is configurable\/customizable on the company\u2019s site.\u00a0<\/p>

\u201cWe are disrupting the dinosaurs\u2019 business model. While they keep the value of unclaimed gifts for themselves, we charge a small delivery fee and automatically give the sender back the value of unclaimed incentives. We also help senders achieve better results with regard to claim rates, presentation, and the overall user experience,\u201d added Laub.<\/p>

\u201cWith TruCentive, we saved over $38,000 on our 75th<\/sup> Anniversary customer appreciation project,\u201d said Alison O\u2019Shea, marketing manager, Mattioni Inc. \u201cThose funds would have gone to waste by using our previous vendor. We look forward to a long relationship.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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About TruCentive<\/p>

TruCentive empowers organizations to connect with employees, partners, customers, and research participants through personalized and innovative engagement campaigns. By seamlessly integrating the delivery of merchandise, gift cards, SWAG, and payments, companies enhance the impact of their programs while fostering stronger relationships. The TruCentive Incentive Automation Platform provides access to over 100,000 merchandise options, more than 10,000 gift cards globally, and over 85,000 local merchant options, along with versatile payment methods including Visa, AmEx, MasterCard, Deposit-to-Debit Card, PayPal, and Venmo. With integrations into leading marketing, sales, and HR tools, TruCentive supports HR initiatives, demand generation, account-based marketing, customer appreciation, and research and clinical trial compensation programs, ensuring meaningful and effective engagement at every level.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Schedule a Demo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A short demo is the perfect way to show you how TruCentive can help you realize your rewards, gifts, or payout goals in a real-world scenario, building a complete project with everything from your logo, design options, and messaging to incentive selection, deliveries, and reminders.\u00a0<\/p>

When we’re done, you’ll:<\/p>

  • Possess a solid grasp of constructing your project.<\/li><\/ul>
    • Have a comprehensive understanding of best practices for incentive delivery.<\/li><\/ul>
      • Learn the secrets of the incentives industry and the savings and advantages of utilizing TruCentive for your next program.\u00a0<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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