Smart Incentives Build Brand Loyalty
Smart Incentives are a core strategy for turning everyday interactions into lasting loyalty. Loyal customers spend more, stay longer, and advocate for the brand publicly.
Incentive Insights is your go-to resource for all things related to strategic incentives. From crafting effective research compensation plans to designing impactful employee engagement programs, we explore how incentives drive results and build stronger relationships. Whether you’re looking for industry trends, creative ideas, or actionable tips, we’ve got you covered with insights that inspire and empower success.
Smart Incentives are a core strategy for turning everyday interactions into lasting loyalty. Loyal customers spend more, stay longer, and advocate for the brand publicly.
Incentive and rewards programs are all about sparking motivation, celebrating wins, and recognizing the milestones and behaviors that matter most. But even the best-designed programs can hit a few bumps along the way.
In a world saturated with surveys and feedback requests, one national brand learned a hard truth: customers don’t always tell the whole story—unless they’re given a reason to.
Incentives and rewards to customers and employees are more than just perks, they’re a way of expressing gratitude and building relationships.
Points based programs delay reinforcement of positive behavior, weakening the association between action and reward. Each day of delay between the behavior and the reward reduces the reward’s perceived value by about 5%; after a two-week delay, the impact of a reward is roughly halved.
Remote work is no longer just a pandemic necessity, it is firmly established in the workplace. And remote workers are more engaged than their office-bound counterparts.
Incentive rewards companies are costing you serious money while promising you “free” delivery. The right Incentive Automation organization eliminates the adversarial relationship where success isn’t dependent on poor delivery claim rates.
In the world of research payments—whether academic, clinical, or market-based—participant engagement is critical to success.