SOC2 TYPE II Certified · HIPAA · PCI DSS · WC3 (WCAG) 3.0
Unclaimed rewards returned to you — most customers save 23% vs. “free” delivery platforms
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Platform
Design branded campaigns, deliver via email, SMS, or Microsoft Teams, and automatically recover every unclaimed dollar. Built for HR, marketing, research, clinical trials, sales, agencies, and wellness.
Drag-and-drop email and SMS design with full brand control — start from a template or build from scratch.
Schedule reminders at any interval, each with a unique design. Reminders stop automatically when a recipient claims. Then send a follow-up message.
Real-time visibility into claim rates, spend, and refunds. Know exactly who responded and what they chose.
Enterprise-wide control with separate accounts per department, client, or program — with scoped user roles.
SOC 2 Type II · HIPAA · GDPR-ready · No credit card required
10,000+
Incentive options
250
Countries
23%
Avg. savings
100%
Unclaimed returned
Email · SMS · Teams
MultiSelect delivery
API & integrations
Enterprise accounts
Platform Overview
Integrated capabilities — campaign design, automated delivery, real-time analytics, and recipient choice — built around one principle: every unclaimed dollar comes back to you.
10,000+
Incentive options
250
Countries
23%
Avg. savings
100%
Unclaimed returned
Email · SMS · Teams
MultiSelect delivery
API & integrations
Enterprise accounts
TruCentive combines campaign design, automation, analytics, and recipient choice into a single connected platform. You never need to stitch together multiple vendors — or accept a model that profits from the rewards your recipients never claim.
PLATFORM CAPABILITIES
Each module works independently or as part of a fully integrated program — with shared recipient data, shared brand kit, and shared reporting across every campaign you run.
01
Drag-and-drop email and SMS design with full brand control. Design the complete recipient journey without any code. Your logo is applied automatically.
Email & SMS editor
Templates
Brand control
02
Scheduled sends, expiry rules, and post-claim follow-up — fully automated. Reminders stop automatically when a recipient claims. HRIS triggers fire on milestone events.
Scheduled sends
Expiry rules
Auto-reminders
03
Real-time claim rates, spend tracking, and full refund visibility. Nothing is hidden because TruCentive’s revenue does not depend on unclaimed rewards.
Live dashboard
Spend tracking
Refund audit
04
Recipients choose from a curated mix at full delivery value. Every recipient gets genuine choice from 100,000+ options — with no partial redemptions or value leakage.
Recipient choice
100k+ options
Zero waste
INTEGRATION & TRUST
TruCentive integrates with hundreds of applications through native connectors and its RESTful API — and meets the compliance requirements of the most regulated industries.
HubSpot, Salesforce, Zapier and 1,000+ apps. RESTful API for custom integrations with any HRIS, LMS, or CRM.
Native connectors
RESTful API
1,000+ apps
Deliver rewards directly inside Teams — MS certified. Employees claim incentives without leaving the tools they use every day.
MS certified
In-Teams delivery
No app switch
SOC 2 Type II certified. HIPAA, PCI DSS, and GDPR-ready. Audit trails and role-based access for enterprise and clinical use cases.
SOC 2 Type II
HIPAA
GDPR-ready
WHY TRUCENTIVE
01
Traditional platforms advertise free delivery but profit from unclaimed rewards, keeping 20–32% of your incentive budget. TruCentive charges a transparent ~6% delivery fee and returns 100% of every unclaimed reward to your account. On average, customers save 23% compared to breakage-model platforms.
02
TruCentive shows you the full picture: claimed, unclaimed, expired, and refunded — because every unclaimed dollar belongs to you, not to the platform. You see exactly where every budget dollar went, with a full audit trail exportable for finance review.
03
Most incentive programs stitch together an email tool, a gift card vendor, a reporting dashboard, and a separate SMS provider. TruCentive handles all four from a single account — same brand, same recipient data, same reporting — with no integration tax.
We build a complete project with your logo, recipients, and incentive selections. You leave ready to send.
Programs require different tactics to influence behavior and drive results! TruCentive gives you the tools to deliver merchant gift cards, pre-paid Visa and MasterCards, or deliver funds with PayPal, Venmo, Deposit to Debit Card, or Deposit to Bank Account in ways that delight recipients. Deliver your brand and your message, at the right time, with the right incentive, automated reminders, and post-claim follow-up; in the ways, people love to receive them: Email, SMS, or both!
MultiSelect Delivery
One delivery. Multiple options. Recipients mix and match gift cards, payments, and merchandise until every dollar of their reward is claimed — exactly their way.
Recipients combine multiple selections to use their complete delivery value — no leftover balance, no wasted budget for the sender.
Mix national brands, local gift cards, prepaid Visa or Mastercard, PayPal, Venmo, merchandise, and branded SWAG in a single curated selection.
Recipients search by brand, filter by type and country, and enter their zip code to find local merchants within 50 miles — from 85,000+ local options.
Research shows satisfaction increases 10–30% when recipients choose their own reward vs. receiving a single fixed option.
Recipient selection page · live
MultiSelect enabled
10,000+
Gift card options
85,000+
Local merchants
250
Countries
Increase in recipient satisfaction when choice is offered vs. a single reward option
Of the delivery value used — recipients select until every dollar is claimed their way
Leftover balance wasted — unused funds are always returned to the sender’s account
Freedom of choice: Flexibility of choice. The Journal of Consumer Research and Psychological Science suggests that satisfaction can increase by 10–30% when choice is offered compared to receiving a single option.
Full value: Recipients can now get the full value of their delivery. They can now select items with a fixed value (International eGiftCards, SWAG, Merchandise) that do not consume the delivery’s full value and add variable value options to maximize their reward, gift, incentive, or payment. Whether it’s two, three, four, or more items, recipients have complete choice flexibility.
Pressed for time? Browse our Send-Ready project catalog. Simply add your recipients! Your logo is seamlessly integrated into your project. Customize as much or as little as you like!
It takes less than five minutes to send an award, gift, or incentive to one individual or thousands.
Create stunning messages that create a lasting impression. Start from scratch, or just drop your logo into one of our pre-designed templates and you’re ready to start your compelling gift card delivery for, compensation, marketing and promotion programs in minutes. You have complete control over the structure and design elements of each message. And, each message, recipient page, and reminder can be unique so you can mix up your tactics in a single program.
IMPROVE RESULTS
Grab your audiences’ attention by providing incentives for Surveys, Referrals, and Webinars. Increase response rates without adding unnecessary overhead.
REDUCE COSTS
TruCentive gives you a 100% refund when a gift goes unclaimed! We make sure you never waste money on unclaimed gifts.
SAVE TIME
Create campaigns in minutes! Simply add your logo, message and target audience and your ready to reward, incentivize, or just say Thank You!
Design multi-step campaigns with reminders that get recipients to take action. You define the audience, set the timing, and how long a prospect has to respond before their incentive expires. Even add a follow-up email or SMS message after your recipient has claimed their incentive. You receive 100% of the incentive value to maximize campaign ROI
We make sure you have full control over your programs. You choose who can create content and programs, and who can approve final delivery
Allocate funds to individual programs. You choose who has access to each program and how much they can allocate to each one
Know exactly who is responding, the status of incentives that have been used and those that are pending and those that have been refunded to you
Know the who, what, and when of each incentive. Understand which incentives have been viewed, claimed, and what type of card has been selected for recipient choice deliveries.
Make it incredibly easy for your recipients to claim their rewards and incentives. Our one-click-to-claim model makes claiming incentives a breeze. We don’t stop there, recipients may print their incentive, including your branding and messaging, as well as ad them to their Apple Wallet or Google Pay.
Do you need gift card codes to print or add to your existing sales or marketing platform? With TruCentive, we give you more. Generate gift card URLs that give you the benefit of recouping the value of unclaimed gift cards AND give your recipients a stunning experience with a curated choice of cards, 100% customizable design and branding, as well as the option of adding additional calls to action to further your sales, marketing or HR goals.
We eliminate program waste! Funds for incentives not claimed within your pre-set time frame are automatically returned to your account.
Free gift card delivery pricing hides the hidden cost for organizations, known as “delivery breakage.” This refers to unclaimed deliveries from which vendors profit over time. The facade of free delivery conceals a strategy where card delivery vendors profit from anticipated unclaimed deliveries, turning a seeming convenience into a significant gain for them, not the organizations. This practice leverages the likelihood that many gifts, awards, or incentives will not be claimed by their intended recipients, benefiting vendors at the organization’s expense.
Integrate with hundreds of applications. Whether you’re sending rewards and incentives to employees, prospects, customers, or partners, automate the process to assure timely delivery.
Manage multiple administrators across a complete organization with centralized visibility, flexible fund movement, and reporting across every account, project, study, and campaign.
Organization Control Layer
Give organization-level administrators a comprehensive view of all accounts and all projects, with the ability to allocate funds, oversee activity, and launch new programs quickly.
View balances, activity, usage, and outcomes across every account and project.
Move funds between accounts, account balances, and project budgets as needs change.
Support multiple administrators, auditors, and project-level roles at every layer.
Account Layer
Manage departmental or program-specific activity with its own users, balances, and workflows.
Account Admin
Auditor
Project / Study / Campaign Workflow
Project Admin
Creator
Requestor
Approver
Account Layer
Separate operational groups while maintaining full organization-level oversight and control.
Account Admin
Auditor
Project / Study / Campaign Workflow
Project Admin
Creator
Requestor
Approver
Account Layer
Launch and manage new programs faster with flexible funding and shared governance.
Account Admin
Auditor
Project / Study / Campaign Workflow
Project Admin
Creator
Requestor
Approver
Roll up reporting across all accounts and projects while giving administrators the flexibility to reallocate funds, support new studies or campaigns, and maintain clear oversight.
See all balances, projects, studies, campaigns, and program activity in one place.
Shift funds quickly to support new initiatives without rebuilding the organizational structure.
Support multiple admins and auditors with clear role separation and centralized oversight.
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