SOC2 TYPE II Certified · HIPAA · PCI DSS · WC3 (WCAG) 3.0 

Unclaimed rewards returned to you — most customers save 23% vs. “free” delivery platforms 

Support | 415-386-8600

Platform

The platform built to eliminate incentive waste

Design branded campaigns, deliver via email, SMS, or Microsoft Teams, and automatically recover every unclaimed dollar. Built for HR, marketing, research, clinical trials, sales, agencies, and wellness.

Campaign builder

Drag-and-drop email and SMS design with full brand control — start from a template or build from scratch.

Automation & reminders

Schedule reminders at any interval, each with a unique design. Reminders stop automatically when a recipient claims. Then send a follow-up message.

Reporting & analytics

Real-time visibility into claim rates, spend, and refunds. Know exactly who responded and what they chose.

Multi-account management

Enterprise-wide control with separate accounts per department, client, or program — with scoped user roles.

SOC 2 Type II  ·  HIPAA  ·  GDPR-ready  ·  No credit card required

10,000+

Incentive options

250

Countries

23%

Avg. savings

100%

Unclaimed returned

Email · SMS · Teams

MultiSelect delivery

API & integrations

Enterprise accounts

Platform Overview

The complete incentive delivery platform

Integrated capabilities — campaign design, automated delivery, real-time analytics, and recipient choice — built around one principle: every unclaimed dollar comes back to you.

average savings vs. platforms that keep unclaimed rewards
0 %
incentive options across gift cards, payments, merchandise, and SWAG
0 k+
of unclaimed reward value automatically returned to your account
0 %

10,000+

Incentive options

250

Countries

23%

Avg. savings

100%

Unclaimed returned

Email · SMS · Teams

MultiSelect delivery

API & integrations

Enterprise accounts

TruCentive combines campaign design, automation, analytics, and recipient choice into a single connected platform. You never need to stitch together multiple vendors — or accept a model that profits from the rewards your recipients never claim.

PLATFORM CAPABILITIES

One connected platform.

Each module works independently or as part of a fully integrated program — with shared recipient data, shared brand kit, and shared reporting across every campaign you run.

01

Campaign Builder

Drag-and-drop email and SMS design with full brand control. Design the complete recipient journey without any code. Your logo is applied automatically.

Email & SMS editor

Templates

Brand control

02

Automation & Reminders

Scheduled sends, expiry rules, and post-claim follow-up — fully automated. Reminders stop automatically when a recipient claims. HRIS triggers fire on milestone events.

Scheduled sends

Expiry rules

Auto-reminders

03

Reporting & Analytics

Real-time claim rates, spend tracking, and full refund visibility. Nothing is hidden because TruCentive’s revenue does not depend on unclaimed rewards.

Live dashboard

Spend tracking

Refund audit

04

MultiSelect Delivery

Recipients choose from a curated mix at full delivery value. Every recipient gets genuine choice from 100,000+ options — with no partial redemptions or value leakage.

Recipient choice

100k+ options

Zero waste

INTEGRATION & TRUST

Connects to the tools you already use

TruCentive integrates with hundreds of applications through native connectors and its RESTful API — and meets the compliance requirements of the most regulated industries.

API & Integrations

HubSpot, Salesforce, Zapier and 1,000+ apps. RESTful API for custom integrations with any HRIS, LMS, or CRM.

Native connectors

RESTful API

1,000+ apps

Microsoft Teams

Deliver rewards directly inside Teams — MS certified. Employees claim incentives without leaving the tools they use every day.

MS certified

In-Teams delivery

No app switch

Security & Compliance

SOC 2 Type II certified. HIPAA, PCI DSS, and GDPR-ready. Audit trails and role-based access for enterprise and clinical use cases.

SOC 2 Type II

HIPAA

GDPR-ready

WHY TRUCENTIVE

The model that aligns with your success

01

You pay a small fee — and get unclaimed value back

Traditional platforms advertise free delivery but profit from unclaimed rewards, keeping 20–32% of your incentive budget. TruCentive charges a transparent ~6% delivery fee and returns 100% of every unclaimed reward to your account. On average, customers save 23% compared to breakage-model platforms.

02

Complete visibility — not selective reporting

TruCentive shows you the full picture: claimed, unclaimed, expired, and refunded — because every unclaimed dollar belongs to you, not to the platform. You see exactly where every budget dollar went, with a full audit trail exportable for finance review.

03

One platform — not a stack of vendors

Most incentive programs stitch together an email tool, a gift card vendor, a reporting dashboard, and a separate SMS provider. TruCentive handles all four from a single account — same brand, same recipient data, same reporting — with no integration tax.

See the platform built live in 30 minutes

We build a complete project with your logo, recipients, and incentive selections. You leave ready to send.

What to choose? A woman surrounded by gift selection options delivered digitally via TruCentive

More than gift cards!

  • 3,000+ Gift Cards in over 150 countries
  • 85,000+ Local gift cards
  • Pre-Paid Visa & MasterCard – Digital and Physical
  • Deposit to Debit Card
  • Deposit to Bank Account
  • PayPal & Venmo
  • 1,000’s of Merchandise Options

 

Programs require different tactics to influence behavior and drive results! TruCentive gives you the tools to deliver merchant gift cards, pre-paid Visa and MasterCards, or deliver funds with PayPal, Venmo, Deposit to Debit Card, or Deposit to Bank Account in ways that delight recipients.  Deliver your brand and your message, at the right time, with the right incentive, automated reminders, and post-claim follow-up; in the ways, people love to receive them: Email, SMS, or both!

MultiSelect Delivery

Give recipients the freedom to choose

One delivery. Multiple options. Recipients mix and match gift cards, payments, and merchandise until every dollar of their reward is claimed — exactly their way.

Full value, every time

Recipients combine multiple selections to use their complete delivery value — no leftover balance, no wasted budget for the sender.

10,000+ options in one delivery

Mix national brands, local gift cards, prepaid Visa or Mastercard, PayPal, Venmo, merchandise, and branded SWAG in a single curated selection.

Search, filter, and find local options

Recipients search by brand, filter by type and country, and enter their zip code to find local merchants within 50 miles — from 85,000+ local options.

10–30% higher satisfaction

Research shows satisfaction increases 10–30% when recipients choose their own reward vs. receiving a single fixed option.

Recipient selection page · live

MultiSelect enabled

10,000+

Gift card options

85,000+

Local merchants

250

Countries

10–30%

Increase in recipient satisfaction when choice is offered vs. a single reward option

100%

Of the delivery value used — recipients select until every dollar is claimed their way

0

Leftover balance wasted — unused funds are always returned to the sender’s account

Freedom of choice: Flexibility of choice. The Journal of Consumer Research and Psychological Science suggests that satisfaction can increase by 10–30% when choice is offered compared to receiving a single option.

Full value: Recipients can now get the full value of their delivery. They can now select items with a fixed value (International eGiftCards, SWAG, Merchandise) that do not consume the delivery’s full value and add variable value options to maximize their reward, gift, incentive, or payment. Whether it’s two, three, four, or more items, recipients have complete choice flexibility.

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Christmas Project to send gifts
Anniversaries project

Send-Ready Projects

Pressed for time? Browse our Send-Ready project catalog. Simply add your recipients! Your logo is seamlessly integrated into your project. Customize as much or as little as you like!

  • Your company logo
  • Personalized for the recipient and from the sender
  • Send via Email or SMS
  • Automated reminders included


It takes less than five minutes to send an award, gift, or incentive to one individual or thousands.

Anniversaries project
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Happy Anniversary Incentive delivery design for employees

Never forget an important event again.

Automated events to ensure recognition of birthdays, anniversaries, and key milestones. Recognizing and remembering milestones for employees, customers, and partners builds emotional connections, enhances loyalty, drives engagement, and differentiates you from competitors.

  • For Employees: It fosters a sense of belonging, making them feel valued and appreciated within the organization.

  • For Customers: It strengthens the bond between the company and the customer, making the relationship more personal than just transactional.

  • For Partners: It reinforces mutual respect and recognition in the partnership.

Design messages that get you remembered!

Create stunning messages that create a lasting impression. Start from scratch, or just drop your logo into one of our pre-designed templates and you’re ready to start your compelling gift card delivery for, compensation, marketing and promotion programs in minutes. You have complete control over the structure and design elements of each message. And, each message, recipient page, and reminder can be unique so you can mix up your tactics in a single program.

Your Design, Your Message, And let recipients choose with Recipients Choice

IMPROVE RESULTS

Grab your audiences’ attention by providing incentives for Surveys, Referrals, and Webinars. Increase response rates without adding unnecessary overhead.

REDUCE COSTS

TruCentive gives you a 100% refund when a gift goes unclaimed! We make sure you never waste money on unclaimed gifts.


SAVE TIME

Create campaigns in minutes! Simply add your logo, message and target audience and your ready to reward, incentivize, or just say Thank You!


Build campaigns that drive results!

Design multi-step campaigns with reminders that get recipients to take action. You define the audience, set the timing, and how long a prospect has to respond before their incentive expires. Even add a follow-up email or SMS message after your recipient has claimed their incentive. You receive 100% of the incentive value to maximize campaign ROI 

MANAGE YOUR PROCESS

We make sure you have full control over your programs. You choose who can create content and programs, and who can approve final delivery 

MANAGE FUNDS

Allocate funds to individual programs. You choose who has access to each program and how much they can allocate to each one

DETAILED REPORTING

Know exactly who is responding, the status of incentives that have been used and those that are pending and those that have been refunded to you

Detailed delivery status of each and every incentive

Know the who, what, and when of each incentive. Understand which incentives have been viewed, claimed, and what type of card has been selected for recipient choice deliveries.

View the Delivery Status of all Incentives
Apple Wallet
Google Play logo

One click convenience

Make it incredibly easy for your recipients to claim their rewards and incentives. Our one-click-to-claim model makes claiming incentives a breeze. We don’t stop there, recipients may print their incentive, including your branding and messaging, as well as ad them to their Apple Wallet or Google Pay.

More than just gift card codes

Do you need gift card codes to print or add to your existing sales or marketing platform?  With TruCentive, we give you more. Generate gift card URLs that give you the benefit of recouping the value of unclaimed gift cards AND give your recipients a stunning experience with a curated choice of cards,  100% customizable design and branding,  as well as the option of adding additional calls to action to further your sales, marketing or HR goals.

The TruCentive drag and drop email and landing page builder

Save Money

We eliminate program waste! Funds for incentives not claimed within your pre-set time frame are automatically returned to your account. 

Free gift card delivery pricing hides the hidden cost for organizations, known as “delivery breakage.” This refers to unclaimed deliveries from which vendors profit over time. The facade of free delivery conceals a strategy where card delivery vendors profit from anticipated unclaimed deliveries, turning a seeming convenience into a significant gain for them, not the organizations. This practice leverages the likelihood that many gifts, awards, or incentives will not be claimed by their intended recipients, benefiting vendors at the organization’s expense.

 

Save Money
Integrate with 1000's of Applications

Connect apps you use every day

Integrate with hundreds of applications. Whether you’re sending rewards and incentives to employees, prospects, customers, or partners, automate the process to assure timely delivery. 

Integrate with Thousands of Applications

Enterprise Organization Management

Manage multiple administrators across a complete organization with centralized visibility, flexible fund movement, and reporting across every account, project, study, and campaign.

Organization Control Layer

Centralized Oversight Across the Entire Organization

Give organization-level administrators a comprehensive view of all accounts and all projects, with the ability to allocate funds, oversee activity, and launch new programs quickly.

Cross-Organization Reporting

View balances, activity, usage, and outcomes across every account and project.

Fund Orchestration

Move funds between accounts, account balances, and project budgets as needs change.

Role-Based Control

Support multiple administrators, auditors, and project-level roles at every layer.

Account Layer

Account A

Manage departmental or program-specific activity with its own users, balances, and workflows.

Account Admin

Auditor

Project / Study / Campaign Workflow

Project Admin

Creator

Requestor

Approver

Account Layer

Account B

Separate operational groups while maintaining full organization-level oversight and control.

Account Admin

Auditor

Project / Study / Campaign Workflow

Project Admin

Creator

Requestor

Approver

Account Layer

Account C

Launch and manage new programs faster with flexible funding and shared governance.

Account Admin

Auditor

Project / Study / Campaign Workflow

Project Admin

Creator

Requestor

Approver

↔ Funds can transfer between accounts
↕ Funds can move between account balances and projects

Unified Reporting and Administrative Control

Roll up reporting across all accounts and projects while giving administrators the flexibility to reallocate funds, support new studies or campaigns, and maintain clear oversight.

Organization-Wide Visibility

See all balances, projects, studies, campaigns, and program activity in one place.

Faster Program Launches

Shift funds quickly to support new initiatives without rebuilding the organizational structure.

Stronger Governance

Support multiple admins and auditors with clear role separation and centralized oversight.

Whether your considering a meal delivery gift card, visa gift card email delivery, or want to give recipients a choice. TruCentive gives you the tools to design your program your way! 

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