Incentive Options

New Year's Employee Appreciation Guide

Start the Year with Genuine Appreciation

More than half of 20,000 U.S. workers surveyed in November said they were watching for or actively seeking a new job. That’s the largest share since 2015, eclipsing the so-called Great Resignation of 2021 and 2022, when millions of people quit jobs for better ones.

Gallup data reported by the Wall Street Journal, Dec 3, 2024

As the new year begins, organizations have the perfect opportunity to strengthen their relationships with employees by showing genuine appreciation. This employee appreciation guide looks at why employee appreciation matters, its benefits, and how to implement an effective appreciation program for your workforce

Recognizing employees’ hard work, celebrating their successes, and fostering a culture of gratitude sets a strong, positive tone for the year ahead.

Employee appreciation is not just a feel-good gesture; it is a critical component of a company’s employee retention strategy and overall organizational health.

employees toasting the new year for employee appreciation guide

While holiday gifts are one way to show appreciation, recognition throughout the year—through both tangible and intangible means—can have a profound impact. It reinforces employees’ sense of value, strengthens their connection to the organization, and motivates them to excel in their roles.

  • 53% of U.S. workers are not engaged, according to Gallup’s employee engagement statistics. This lack of engagement can result in reduced productivity, higher turnover, and lower overall morale.
  • 40% of employed Americans say they would put more energy into their work if they were recognized more often, according to OGO.

By making employee appreciation a priority, businesses can boost morale, engagement, and loyalty—all while fostering a positive workplace culture.

Employee appreciation is more impactful than many realize. It goes beyond offering gifts or compliments; it signals that employees’ contributions are noticed and valued, which reinforces their importance to the company.

Recent statistics highlight the need for consistent recognition in the workplace:

Employee Appreciation Matters

The Benefits of Employee Appreciation

Treating employees with gratitude and recognition brings numerous advantages that benefit both the individual and the company.

  • Demonstrates Appreciation – Tangible acts of recognition, such as holiday gifts or thank-you messages, clearly communicate that employees’ efforts are noticed and appreciated. A small act of gratitude can go a long way in making employees feel valued.
  • Boosts Morale – When employees feel recognized, their job satisfaction improves. Employee morale directly impacts the work environment, productivity, and overall company performance. Positive recognition helps foster a motivated and energized workforce.
  • Enhances Employee Engagement – Engaged employees are more committed to their roles and the organization. Showing appreciation signals that the company cares about employees’ well-being and contributions, which drives engagement and loyalty.
  • Improves Employee Retention – Employee appreciation is a proven way to reduce turnover. Employees who feel valued are far more likely to stay with their current employer rather than seeking opportunities elsewhere. High retention rates save companies the time, effort, and costs associated with hiring and training new staff.
  • Strengthens Employee Relations – Recognition fosters trust and mutual respect between employees and employers. This bond strengthens relationships within the workplace, leading to better communication and collaboration.
  • Promotes a Positive Company Culture – A culture of appreciation sets a precedent for positivity and respect in the workplace. It becomes part of the company’s identity, influencing how employees perceive their roles and the organization as a whole.

Ensure Fairness and Equality

It is essential to recognize all employees equally, regardless of their rank, department, or position. Fair distribution of gifts or recognition prevents perceptions of favoritism and ensures everyone feels valued.

Be Culturally Sensitive

Employees come from diverse backgrounds, and it is important to choose gifts or forms of recognition that respect cultural, religious, and personal preferences. For example, a bottle of wine may not be suitable for employees who abstain from alcohol for religious or personal reasons. Offering flexible gift options ensures inclusivity.

Encourage Team Involvement

Engage employees in the appreciation process by asking for their input and suggestions. By involving the team, you gain insight into what they value most, ensuring your recognition efforts are meaningful and well-received.

Set Value Limits

Establishing a reasonable maximum value for gifts or rewards helps maintain fairness and avoids any appearance of impropriety. This approach also ensures budget consistency across the organization.

Add a Personal Touch

Personalizing your gestures of appreciation—such as including a handwritten note or a unique message—can make a big difference. A small personal touch adds sincerity and makes the recognition feel genuine.

Include Remote Workers

In an increasingly remote work environment, it is crucial to ensure that remote employees are included in your appreciation initiatives. Whether it’s through virtual gift cards, mailed gifts, or online celebrations, make sure no one is left out.

Consider Logistics

Managing employee appreciation programs, especially those involving tangible gifts, requires logistical planning. Simplify the process by creating a master list of employees, setting deadlines, and ensuring efficient delivery. For global teams, consider digital gift options to streamline delivery across regions.

Implementing a successful employee appreciation strategy requires thoughtful planning to ensure fairness, inclusivity, and impact.

Implementing Effective Employee Appreciation in the New Year

We Make Employee Appreciation Easy

TruCentive makes it easy to create stunning appreciation messages and recipient landing pages.

Choose from thousands of appropriate gifts to make your gratitude and employee appreciation stand out and be remembered. Pre-made templates that are all set to go make it easy to get your appreciation projects underway.

Your gifts of gratitude to employees can really stand out.

Send Ready Projects

Pressed for time? Browse our Send-Ready project catalog. Simply add your recipients! Your logo is seamlessly integrated into your project. Customize as much or as little as you like!

  • Your company logo
  • Personalized for the recipient and from the sender
  • Send via Email or SMS
  • Automated reminders included


It takes less than five minutes to send an award, gift, or incentive to one individual or thousands.

Happy New Year Project Sample
Happy New Year Project Sample Black
Happy New Year Project Sample Chinese New Year

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Our design sessions are the perfect way to show you how TruCentive can help you realize your rewards, gifts, or payout goals in a real-world scenario, building a complete project with everything from your logo, design options, and messaging to incentive selection, deliveries, and reminders. 

When we’re done, you’ll:

  • Possess a solid grasp of constructing your project.
  • Have a comprehensive understanding of best practices for incentive delivery.
  • Learn the secrets of the incentives industry and the savings and advantages of utilizing TruCentive for your next program.
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