The True Cost of Incentives Delivery

Four Insights That Will Permanently Change How You Deliver Rewards, Gifts, and Incentives

Getting the most from your Sales, Marketing, or HR budget is more critical now than ever. You’re likely leaving money on the table with your current Reward, Gift, and Incentive programs. Here are four statistics that may change how you evaluate incentive program ROI. TruCentive automatically returns 100% of the unclaimed value of gift cards, merchandise, and payment deliveries for an average savings of 23%

“Together, Walmart and Starbucks held about $3.5 billion in deferred gift card revenue,” said Lael Brainard, a member of the Federal Reserve Board

Source: marketplace.org

Last year, TruCentive customers saved over one million dollars!

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What is "Delivery Breakage" ?

Free gift card delivery offers hide a hidden cost for organizations, known as “delivery breakage” in the incentives industry. This refers to unclaimed deliveries from which vendors profit over time. The facade of free delivery conceals a strategy where card delivery vendors profit from anticipated unclaimed deliveries, turning a seeming convenience into a significant gain for them, not the organizations. This practice leverages the likelihood that many gifts, awards, or incentives will not be claimed by their intended recipients, benefiting vendors at the organization’s expense. Trucentive returns delivery breakage automatically at the end of your specified date.

Typical Incentive Delivery Model

68% Claim Rate - Vendor keeps 32% of the value
Per card delivery fee $0
Funds returned for unclaimed cards 0%
Number of delivery reminders & brand impressions - Zero
Merchandise markup - 20-50%+ is typical
Added or exagerated shipping cost
Post claim follow-up messages - Zero

TruCentive Delivery

77% Claim Rate - TruCentive returns the remaining 23% of the value
Per card delivery fee 6%
Funds returned for unclaimed cards 100%
Number of delivery reminders & brand impressions Four - typical customer
Merchandise markup - Zero - Pass through pricing
Shipping cost - Zero
Post claim follow-up messages - Three

Ready to design something brilliant?

Schedule a free design session

Our design sessions are the perfect way to show you how TruCentive can help you realize your rewards, gifts, or payout goals in a real-world scenario, building a complete project with everything from your logo, design options, and messaging to incentive selection, deliveries, and reminders.

When we’re done, you’ll:

Possess a solid grasp of constructing your project.

Have a comprehensive understanding of best practices for incentive delivery.

Learn the secrets of the incentives industry and the savings and advantages of utilizing TruCentive for your next program.

If you’re ready to start designing on your own, sign up and start sending samples. There’s no credit card required to start exploring your creative side!

Create “Grade-A” content

Use powerful features to quickly create professional-looking incentive deliveries

At your service

With a TruCentive subscription, you get technical support for all your team members so you can get back to your project fast

Reimagine your productivity

Eliminate the time and frustration managing the procurement, delivery, and management of your rewards and incentives deliveries