Using the Science of Incentives to Schedule More Meetings

Partners and their prospects often need that extra little push to assure success via the channel.  From webinar attendance to 1:1 calls, learn the psychology of incentives and how to use them to improve existing channel programs.

In this edition of Coffee with TruCentive, we covered:

  • Why incentives should NOT be the main reason for action
  • How vendors are shifting eGift card use and why
  • Incentive vs. loyalty programs
  • Making programs more interesting with themes
  • Why you should only pay for results – the economics of eGift cards

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