The Economics of Gift Card Incentive Programs

Gift card incentive programs can motivate without breaking your budget

Gift Card  Programs can be great motivators. Learn the economics of marketing, sales, and employee Gift Card Programs and how to avoid some of the costly pitfalls. 

In this edition of Coffee with TruCentive, we covered:

  • How to get back 100% of the value of unclaimed gift cards
  • How much? – Optimal gift card values by use case
  • Why high dollar incentives may be doing more harm than good
  • Trends for Economics of Gift Card Incentive Programs “themes” – Coffee – Lunch – Tech – Sports
  • The three most common incentive mistakes
  • Maximizing brand value with your incentive delivery
  • Don’t Forget Your Sales Incentive Program
Play Video about The economics of gift card incentive programs

Webinar playback

There are many options when it comes to gift card delivery. What at face value seems to be the most economical approach may cost you more depending on volume, the value of your gift cards and the life of your program. Free delivery for example is far from free and usually will end up costing your more than selecting a product with paid delivery. Also consider whether your provider gives volume discounts over the life of your engagement with them. 

Ready to design something brilliant?

Schedule a free design session

Our design sessions are the perfect way to show you how TruCentive can help you realize your rewards, gifts, or payout goals in a real-world scenario, building a complete project with everything from your logo, design options, and messaging to incentive selection, deliveries, and reminders.

When we’re done, you’ll:

  • Possess a solid grasp of constructing your project.

  • Have a comprehensive understanding of best practices for incentive delivery.

  • Learn the secrets of the incentives industry and the savings and advantages of utilizing TruCentive for your next program.
A mosaic of gift, award, and incentive automation designs that were created in TruCentive by customers in their design session
G2 Winter Badges for TruCentive

If you’re ready to start designing on your own, sign up and start sending samples. There’s no credit card required to start exploring your creative side!

Content Icon

Create “Grade-A” content

Use powerful features to quickly create professional-looking incentive deliveries

Service Icon

At your service

With a TruCentive subscription, you get technical support for all your team members so you can get back to your project fast

Productivity Icon

Reimagine your productivity

Eliminate the time and frustration managing the procurement, delivery, and management of your rewards and incentives deliveries