Incentive Options
Incentive Options
A customer thank you makes a lasting and positive impression.
Thanking customers is important. Receiving a sincere thanks makes clients, partners and customers feel more valued.
As a result, they are more likely to have a positive opinion of your organization and your brand and will be more likely to think of you first when they need products or services that you offer the next time around.
Research from Zendesk found that two-thirds of consumers who believe a business cares about their emotional state will likely become repeat customers.
“The simple act of thanking your customers can go a long way toward building that kind of loyalty.”
Combining a customer thank you with incentives shows genuine appreciation and adds tangible value to the relationship.
It’s a winning strategy because it not only shows your gratitude, but it makes the thank you more memorable.
Marshall Field, Founder Marshall Field and Company
A heartfelt thank you makes customers feel valued and recognized, strengthening their emotional connection to your brand. When paired with incentives—such as discounts, gift cards, or exclusive offers—it goes beyond words to reward loyalty and encourage repeat business.
This approach enhances customer satisfaction, builds loyalty, and increases the likelihood of positive word-of-mouth. Incentives can also serve as a reminder of your brand’s value and motivate customers on your behalf.
Acknowledge the customer and your contact:
Express Gratitude:
Highlight Their Importance:
Offer a Small Token of Gratitude:
Encourage Continuing Dialog:
Remember the last time a company that you hadn’t heard from in a year suddenly started communicating only because it was renewal time?
That tends to be off-putting. Where were you the last 11 months and why haven’t I heard from you?
Send thanks quickly. Adding a small token of appreciation or incentive shows how much you value your customer.
This approach enhances customer satisfaction, builds loyalty, and increases the likelihood of positive word-of-mouth. Incentives can also serve as a reminder of your brand’s value and motivate customers on your behalf.
A simple yet effective strategy to thank customers helps your business stand out. Better retention, and repeatable long-term success is increased by creating a cycle of appreciation and reward that customers are eager to participate in.
Expressing gratitude differentiates your brand from competitors. In a crowded market, where many companies focus solely on sales, taking the time to thank your customers can make you stand out.
As often as it is appropriate!
Customers should be acknowledged frequently enough so that it forms a positive impression.
No matter what your business or what industry you’re in, thanks are always appreciated.
There are many times when a customer thank you is called for. Here are a few:
When customers refer others to your business, thank them for helping to grow your customer base.
Thank customers immediately after they sign a contract or make a purchase, to show appreciation for their business.
Thank you messages during holidays or on special occasions show you’re thinking of them.
Thank customers at specific times such as specific times during a contract or at benchmark intervals.
If you have an issue that is resolved, thank your customer for their patience – and apologize if appropriate.
Send a thank you to customers when they provide feedback, complete surveys, or leave reviews, whether positive or negative.
Thank them on the anniversary of their first purchase or for the length of their relationship with your business.
If your business offers subscriptions or memberships, thank customers when they renew their plans.
Thank customers at the conclusion of a project or contract.
Thank long-term customers on a periodic basis for their lyalt9y and continued trust.
If customers participate or attend a webinar, workshop, or any event hosted by your business, thank them for their time and participation.
If a customer shares your content or review on social media or engages with your posts, thank them for their support.
Here are general guidelines for an effective appreciation message to use as a guide. It includes many the essential elements you want.
Sample:
Dear [Customer Name],
I want to take a moment to sincerely thank you for [your business], [your continued trust], [etc.] in [Your Company]. Your support over the past [X years/months] has been invaluable, and we’re truly grateful for every opportunity we’ve had to serve you.
Your satisfaction is our top priority, and we’re thrilled to have you as part of our [Your Company] family. As a token of our appreciation, we’d like to offer you [specific incentive, such as a gift card, SWAG, discount or complimentary product] on your next purchase. It’s our way of saying thank you for being such an important part of our journey.
We’re committed to providing you with the highest level of service and quality, and we look forward to serving you again soon. Please don’t hesitate to reach out if there’s anything we can do to enhance your experience.
Once again, thank you for your loyalty and support. We’re honored to have you as a customer and look forward to many more years of working together.
A small token along with your thanks creates a positive and lasting impression.
TruCentive provides a revolutionary way to send gifts, rewards, and incentives to enhance your customer thank you that mean more and cost you less.
Incentive automation leverages technology to simplify the creation, management, and execution of incentive programs. By automating what has traditionally been a manual and fragmented process, businesses can now offer a more professional, personalized, timely, and cost-effective incentive experience.
Don’t forget the individual you are dealing with. A small gesture, like a gift card for coffee or donuts can go a long way to building good will.
Avoid presenting rewards that may seem excessive or are far too extravagant.
Keep in mind that almost every organization has limits on what is appropriate and ethical for employees to receive.
Plan accordingly with incentives that fall within the guidelines of your target audience.
Your logo is part of your appeal and value. Logo branded items may be appropriate as a small thank you token.
If it is an option for you, consider that TruCentive offers custom swag and logo wear items in addition to the thousands of merchandise, gift card and other incentive options.
A wide variety of on-demand options that are always the right size!
Your logo, printed or embroidered, lets your customers share your brand.
Your recipients select the size and color options you choose, and their selection is delivered to their location.
Our design sessions are the perfect way to show you how TruCentive can help you realize your rewards, gifts, or payout goals in a real-world scenario, building a complete project with everything from your logo, design options, and messaging to incentive selection, deliveries, and reminders.
When we’re done, you’ll:
If you’re ready to start designing on your own, sign up and start sending samples. There’s no credit card required to start exploring your creative side!
Use powerful features to quickly create professional-looking incentive deliveries
With a TruCentive subscription, you get technical support for all your team members so you can get back to your project fast
Eliminate the time and frustration managing the procurement, delivery, and management of your rewards and incentives deliveries
The merchants represented are not sponsors of the rewards or are otherwise affiliated with TruCentive. The logos and other identifying marks attached are trademarks of and owned by each represented company and/or its affiliates. Please visit each company’s website for additional terms and conditions. TruCentive© 2024