Building a strong brand identity is crucial in today’s competitive business landscape. Branded swag and logo wear are an effective way to enhance your brand’s visibility and create a positive association.
Branded items, from apparel to everyday accessories, are powerful tools to engage employees, delight customers, and strengthen partnerships.
Take a look at TruCentive’s SWAG and Logo Wear catalog, create your custom selection – and order samples.
Schedule a design session with a TruCentive representative, and you’ll have samples in just a few days!
We’ll walk you through SWAG and logo wear options and create the perfect selections for your organization.
Create customized branded items for employees, customers, and partners, enhancing engagement and appreciation programs.
Add the items you would like to review and upload your logo in
Once you have selected items, a review order will be sent via email for you to review color, size, embroidery vs. print, etc. options. Once your selections have been finalized, we will place your sample order to allow you to review and approve each item. Because all items are on-demand, your review order usually arrives in approximately 10 days.
Once you have approved your selections, they will be added to your account and ready to add to projects along with gift cards, payments, and merchandise!
The term “swag” has an interesting history and has evolved in its meaning over time. Here’s a breakdown:
Origins: The word “swag” is believed to have originated from the Scandinavian word “svagga,” which means “to sway” or “to rock.” The term was used in the 18th century to describe a bag or bundle of belongings carried by a person, often referred to as a “swagman” in Australia, who would carry their belongings in a swag (a portable sleeping unit) while traveling.
Here is another view of the word’s history.
Promotional Merchandise: In more recent times, particularly in the business and entertainment industries, “swag” began to be used to refer to promotional merchandise given away at events. This could include items like t-shirts, hats, pens, or bags with a company’s logo or brand. The idea was that these items would help promote the brand, and “swag” became a colloquial term for these giveaways.
Swag Bags at Hollywood Events: The term “swag” is famously associated with the high-end gift bags given to celebrities at major award shows like the Oscars and the Grammys. These swag bags often contain luxury items, designer products, and even vacation packages, sometimes worth tens of thousands of dollars.
Swag as Secret Code: Some people believe that “swag” was once an acronym for “Stuff We All Get,” referring to the promotional items or freebies given out at events. However, this is more of an urban legend and not a true origin of the word.
Pirate Connection: The word “swag” was also used in the 19th century as slang for stolen goods or booty, often associated with pirates and thieves. This usage likely contributed to the idea of “swag” as something valuable or worth having.
Swag in Literature: The term “swag” appeared in literature as early as the 19th century. In Charles Dickens’ 1837 novel The Pickwick Papers, the character Alfred Jingle uses the word to describe stolen goods: “Reg’larly done up in the swag.”
Browse, sort, and explore thousands of options, and easily customize them by adding your organization’s logo or branding for special events or programs.
The merchants represented are not sponsors of the rewards or are otherwise affiliated with TruCentive. The logos and other identifying marks attached are trademarks of and owned by each represented company and/or its affiliates. Please visit each company’s website for additional terms and conditions. TruCentive© 2024
